Direct mail still lands when the size, the list, and the offer line up, and stumbles when any one of them is off. These guides cover building or renting a mailing list, EDDM rules, adding a QR code, and the postcard formats that clear USPS and actually get opened.
Postcard & Mailer Guides
All Postcard Mailer Guides
Direct to Door Mailing Explained, From EDDM Routes to Door Hangers
Direct to door mailing compared: EDDM carrier routes, addressed lists and hand-delivered door hangers, with the size rule, the mailbox law and real print costs.
How Double Sided Postcard Printing Works, Front to Address Side
How double sided postcard printing works: what 4/4 means, the address side rules USPS enforces, the coating that blocks addressing ink, and two sided file setup.
EDDM Pricing in 2026 and What Each Piece Actually Costs
EDDM Retail postage is $0.260 per piece as of July 12, 2026. See how postage, printing, design and prep add up, and what a full carrier route costs to mail.
How EDDM Retail Works, What It Limits and What It Costs
EDDM Retail needs no mailing permit, caps you at 5,000 pieces per ZIP Code a day, and requires a flat-size piece carrying the printed EDDM Retail indicia.
Event Postcards for Invitations, Announcements and Fast RSVPs
Event postcards as invitations and announcements: which size to print, when to mail versus hand out, how to word the RSVP, and where the QR code can safely sit.
Graduation Announcement Postcard Wording, Sizes and Design That Prints Clean
Ready-to-edit graduation announcement postcard wording, the sizes that keep the postcard rate, and the design rules that survive a 6 by 4.25 inch card.
How to Choose a Postcard Printer That Handles Stock, Postage and Mailing
The stock, sizes, postage tiers, mailing services and turnaround terms to check before you pick a postcard printer, with the questions that expose a weak one.
How to Choose a Variable Data Printing Company That Gets Every Record Right
Variable data printing merges your list into one template. How the merge works, what to ask a VDP company about blank cells, proofs and who mails the job.
How to Create Advertising Mailers That Convert
Pick the advertising mailer format that fits your postage budget, design the offer side for response, respect the USPS clear zone, and print and mail on one order.
How to Design Comment Cards That Customers Actually Fill Out
Comment card questions, scales and layouts that get answers, plus the coating and thickness rules that decide whether a mail-back feedback card works or costs extra.
How to Get a Postcard Sample Before You Print a Full Run
Three ways to get a postcard sample: a free stock and finish pack, a free digital proof of your own file, and a short printed run you can hold and mail.
How to Get Postcards Printed Overnight Without a Reprint
How to get postcards printed overnight: the size that keeps postage cheap, the file setup that avoids a reprint, and where the turnaround clock really starts.
