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Stories, Ideas and Advice — Page 20
image Best Seed Paper Business Cards
As the world is rushing to fight global warming and climate change, in the business world a viable option is gaining traction. The seed paper...
Sep 19, 2020 
Story Best Social Distancing Stickers
Social distancing is a term that many of us had never commonly heard of until Covid-19 set in March. With the rapid spread of the virus, the World Health Organization told us to wear masks, sanitize, and keep six feet away from people when in public spaces. This is when the term social distancing started being frequently used. Today, we can see social distancing stickers and graphics all around us. It is a great way to make people aware of keeping a social distance from a person who is infected to reduce exposure to and contracting the virus. According to the visual capitalist , when an infected person reduces their physical contact with others by 50%, they also spread the disease by an amount of 50% less. That is when commercial areas such as supermarkets and public spaces had to start enforcing this policy to curb the spread of the Corona virus. Stickers could not be more crucial at this point because they would help enforce social distancing by directing people in public spaces on where to position themselves. We were used to floor graphic material that would give direction to where a certain event or office is. Others were used for branding and raising awareness about something but rarely for social distancing. In this article, we will explore the best social distancing stickers that you can use for your business. These are some of the best social distancing stickers in the market: Floor decals - one of the best social distancing stickers You have already come across these pieces of art in various areas such as airports and conferences. Social distancing stickers are specialized decals for floor advertising. This type of floor graphics is most efficient in areas of high foot traffic such as banks, supermarkets grocery stores and many more. Fortunately, they are also customizable. It couldn’t get any better because you determine the size, shape and design of the floor decal. We have examples of templates at 4OVER4 which you can use to design your floor decals. All you need to do is to decide on a design and have them printed for you in bulk. Removable vinyl social distancing stickers Floor graphics vinyl is UV printed floor social distancing stickers that is used in retail environments such as Walmart, restaurants or dance floors. They are a great way to publicize your brand. They can be placed within six feet of each other to maintain social distancing. They are a very effective way to direct crowds of people to a certain area in the building such as a promotion, an alternative exit and so much more. As effective queue guides, they will bring order and help organize a large mass of people while preventing the rapid spread of the Coronavirus. Ensure that the removable vinyl for floor graphics is laminated with non-slip and anti-scuff over material to prevent sliding accidents or instances that can result in injury especially in a retail environment. That is bad for business. These vinyl floor stickers are made of a removable self-adhesive which makes it easy to change and update the message as and when it is required. Social distancing carpet stickers These social distancing stickers are especially suited for carpeted surfaces for retail areas such as hotels, banks, conference halls, etc. They are laminated with non-slip material and are good for specifying places where people should stand. You can also include more information about your brand and use creative graphics as a form of floor advertising. Amazingly, carpet stickers can be easily applied and removed without leaving any residual adhesive patches on the carpet. You should be cautious and avoid using any ordinary floor graphics which are designed for smooth and clean surfaces. They are not suitable for carpets because they can damage them. Source Outdoor sidewalk stickers These are digitally printed floor decals that are meant for outdoor surfaces. As a result, they are made with an aggressive adhesive to withstand the roughness of outdoor surfaces. The best quality designers add an aluminum foil so that they can enhance durability while minding the environment. Social distancing stickers should therefore be environment friendly and biodegradable. Some of the best outdoor decals come with a tough top layer textured graphic lamination that gives them an anti-slip finish. These floor graphics can be used to enforce social distancing in outdoor places such as basketball court floor graphics and parks. You can let your creativity run wild with these by designing different shapes, colors, and sizes that best represent your brand. Some people design theirs to look like basketballs while others a big wrist. It all depends on the type of business you run. Source Floor strip stickers I have come across these simple rectangular floor stickers in various retail areas especially grocery shops which help in maintaining social distance in queues. They are perfectly customizable but the common ones are rectangular black and yellow designs. Like all the other floor stickers they come in a non-slip coating material and some have carpet matte designs. Good floor strip stickers need quality adhesives so that they can remain anchored despite the huge barrage of shoes and cleaning that happens on floors while making them easy to remove. Conclusion There are dozens of tutorials online that will guide you on how to install and remove floor graphics so that you leave your surfaces clean and untainted by any adhesive residue. Having known the characteristics of good quality social distancing stickers, I know you will choose the most attractive graphics for your business.
Sep 10, 2020 
image Best Thank You Business Cards For Any Occasion
Absolutely everybody enjoys receiving thanks for doing something deserving. This includes family, friends, and the people you have done business ...
Sep 19, 2020 
story Best Tips on Business Card Etiquette and Exchange
Business cards are one of the most efficient ways to exchange contact information with someone you have just met. Placing your card with a potential customer or a prospective business connection is critical for growing your business , and you need to know the business card etiquette. Unfortunately, the Statistic Brain Research Institute found that 88% of business cards handed out will be thrown away in less than a week. To increase the chances that someone will keep your business card, you’ll want to use a high- quality business card printing company and unique design to make sure it stands out. For example, you may want to try a plastic business card that is strong and sleek. On the other hand, a standard business card with a sharp design and vivid colors may be more your style. Whatever style you choose, be sure to exercise proper business cards etiquette to ensure you’re being respectful to potential business partners or customers. Here’s what you need to know: What to Include on Your Visiting Card First and foremost, your business card needs your contact information. You’ll want to include your full name, job title, phone number, and email address. You may also want to include your business name, website, and address. A business logo should also be incorporated into the card’s design to help create a unique look and help increase brand awareness to whoever receives the card. A visiting card is designed for marketing an individual. However, business card etiquette dictates that your information should always be factual, honest, and truthful. In other words, you may want to avoid making exaggerated claims that may lead the reader to believe false information. Of course, if you have won awards, it’s great to include which ones you’ve achieved to help establish credibility. Finally, your business card should focus on what your business does well. You should avoid bad-mouthing your competition since it is unprofessional and may be considered a form of defamation. Keep Your Business Card Accessible and Presentable It’s business card best practice to always have a business card on hand. You never know when a new networking opportunity will present itself. A business card is always more professional than writing your contact information on a napkin, a piece of paper, or exchanging phone numbers. It also will help your potential client or business partner view you as a prepared individual. You can’t simply throw a few business cards in your back pocket, tucked in your wallet, or floating around in your purse. When the timing is right, you’ll want to hand out a pristine, unwrinkled business card that will set the tone with your new connection. Consider carrying around a designated business card case that will protect the cards. Be sure to keep it in a convenient place, so you know exactly where it is at all times. How to Present and Exchange Business Cards A crucial part of business card etiquette is to know when and who to give your card to. Your business card should not act as promotional flyers that go straight to the trash can after they are distributed. Avoid freely giving your business card to someone who you don't know or someone who doesn’t ask for it. Instead, try to have an authentic, meaningful conversation with someone first. Making a good first impression is essential so that the other person will genuinely want to contact you. Then, only offer your card if he or she asks for it. Be mindful of your body language during the business card exchange. Present your card while making eye contact with your potential connection with the writing facing up. This signifies the importance of the information while maintaining an authentic demeanor. After someone has asked for your card and you have given it to them, it’s a good idea to ask for their card in return. It shows that you also value them as a connection and are interested in finding out more about this person and potentially working together. Another good rule of thumb is to accept their business card with two hands. Take a moment to look at it. Pausing to read their cards instead of immediately throwing it in your bag is a sign of respect. Plus, you’ll want to burn their name into your brain so that you can write down who they are and what you talked about later. How to Ask for a Visiting Card Exchanging business card at a networking event or at the end of a meaningful conversation is always a good idea. So, if you would like someone’s contact information, the best business card etiquette is that you find a polite way to request it. For example, you might say, “That sounds like a great idea. Do you have a card so that we can keep in touch?” If you promised to send someone something, you might try, “I can definitely send something over. What’s a good email for you?” Ultimately, you never want to walk up to a stranger and solicit a business card. Always build a connection with the person first before asking to network with them again in the future. It’s also important to note that you should never add someone to your mailing list without their permission. A visiting card has personal information. Unless the individual asks to be sent something, you should respect how you use their information. Business Card Etiquette in Different Countries Although the cards are universal, business etiquette differs depending on the local culture. If you network with people from around the world, you may need to adjust a few things. For example, in Japan, the visiting card represents the business owner. Therefore, to show respect to the person, you’ll also want to respect his or her visiting card. You should always research local customs to make the best first impression. Here are a few things to keep in mind: Translate Your Business Card into the Local Language You should consider translating one side of your business card into the language of your client or business associate. This will make your card stand out and easier to remember. Be sure to hire a professional translator to make sure everything is grammatically correct and accurate. Visiting Card Exchanges After connecting with the person, present your card with the local language face up and the writing facing the recipient. In many Asian cultures, such as Japanese, Chinese, and Korean, it is customary to give your business card with both hands. Additionally, as a business card holder, when you receive a business card, you may want to bow your head slightly and take it with two hands as well. These are both important signs of respect. On the other hand, in India, only use your right hand to give and receive visiting cards. Handling Business Cards Since many cultures deeply respect business cards, it’s best not to write on someone’s card. Lastly, always care for the card by storing it in a card case before exchanging cards in order to avoid any wear and tear. Last Thoughts In addition to how your business card looks and feels, the way you present and receive business cards is crucial when networking and proposing business opportunities. Always research the business card etiquette in the local area so that you can make the best first impression. When you’re ready to design and create a business card, add contact details, and hand out cards to your clients with amazingly printed cards from 4OVER4. Our excellent customer service team can help you every step of the way and have it available in just a few. For more business card inspiration, we are a phone call away, or you can browse 4OVER4.com.
Dec 11, 2019 
story Best Vintage Political Campaign Buttons Pinbacks Pins Presidents Elec
Custom button pins are small, round badges that can be customized with various designs or messages. They serve as a cost-effective and popular choice for promotion and expression. These pins act as portable marketing tools and promotional products that can be pinned onto clothing, bags, or other accessories, allowing individuals to showcase their support for a cause or express their creativity. In the world of political campaigns, vintage political campaign buttons hold a special place. These small pinbacks and pins have been used for decades as powerful tools to convey messages, show support, and ignite passion among voters. Here, we delve into the reasons why vintage political campaign buttons continue to be a popular choice in today's modern era. Collectible and Unique The appeal of vintage political campaign buttons extends beyond their historical value. Collectors and enthusiasts appreciate the intricate designs, catchy slogans, and iconic imagery that adorn these buttons. From bold portraits of presidents to clever wordplay, these buttons showcase the creativity and artistry involved in political campaigning. Each button is a unique piece of memorabilia that allows individuals to express their personal interests and political affiliations. Versatile Fashion Statement Vintage political campaign buttons have transcended their original purpose and have become a fashion statement in their own right. People of all ages and backgrounds proudly wear these buttons as accessories, displaying their support for a specific candidate or showcasing their passion for politics. Whether affixed to clothing, bags, or displayed on a pinboard, these buttons add a touch of style and personality to any ensemble, making a bold statement about one's beliefs and values. Preserving Democracy By collecting and cherishing vintage political campaign buttons, individuals contribute to the preservation of democratic history. These buttons serve as reminders of the democratic process and the importance of active civic engagement. They encourage discussions about political ideologies and spark interest in the political landscape. Through the preservation of these buttons, we ensure that the lessons and insights from past campaigns are not forgotten, and future generations can learn from the successes and failures of the past. In conclusion, vintage political campaign buttons are not just mere accessories; they are artifacts that carry the weight of history, art, and democracy. Their enduring appeal lies in their ability to evoke emotions, convey messages, and serve as a testament to the power of political activism. So, whether you're a collector, a history enthusiast, or a passionate supporter, consider embracing the timeless charm of vintage political campaign buttons and business cards and become part of a rich legacy that spans generations. Evolution of Political Button Design Explore the evolution of political button design over time, highlighting significant changes in style, materials, and messaging. Discuss how design trends reflect broader shifts in political culture and communication strategies. Cultural Impact of Political Buttons Examine the cultural impact of political pin buttons beyond their role in elections. Discuss how buttons have been used to promote social causes, commemorate historical events, and express cultural identity. Explore iconic buttons that have become symbols of movements such as women's suffrage, civil rights, and LGBTQ+ rights. Design Templates for Custom Button Pins When designing custom button pins, there are numerous templates available to inspire creativity. From simple and elegant designs to bold and eye-catching graphics, the possibilities are endless. Design templates serve as a guide for individuals to create their unique button pins that align with their brand or message. Technology and Innovation in Button Production Discuss advancements in technology and production techniques that have influenced the design and manufacturing of political buttons. Explore the transition from handmade buttons to mass-produced designs, and the role of digital printing and graphic design software in contemporary button production. Businesses often use custom button pins as promotional materials for businesses during events, trade shows, or campaigns. These pins help in increasing brand visibility and creating a sense of unity among employees or supporters. They can also be sold as merchandise, providing an additional revenue stream for businesses. Collecting and Preserving Political Memorabilia Provide tips and advice for collectors interested in acquiring and preserving vintage political buttons. Discuss best practices for storing, displaying, and cataloging button collections, as well as resources for researching button history and authenticity. Political Buttons as Artifacts of Memory Explore the concept of political buttons as artifacts of memory, capable of evoking powerful emotions and personal connections to historical events. Discuss the ways in which buttons serve as tangible reminders of past experiences, relationships, and identities, and the role of nostalgia in shaping our understanding of history. Button Culture and Community Examine the vibrant culture and community surrounding political buttons, including collector clubs, online forums, and trading networks. Discuss the social aspects of button collecting, such as networking, storytelling, and sharing knowledge, and the role of buttons in fostering connections between individuals with shared interests and values. The Future of Political Button Design Speculate on the future of political button design in an increasingly digital and interconnected world. Discuss emerging trends in button aesthetics, materials, and distribution channels, and the potential impact of social media and digital activism on the role of buttons in political communication. Ethical Considerations in Button Production Consider ethical considerations in the production and distribution of political buttons, including issues of representation, appropriation, and environmental sustainability. Discuss the responsibility of button makers and consumers to uphold ethical standards in their purchasing and collecting practices. Political Buttons in Popular Culture Explore the portrayal of political buttons in popular culture, including their depiction in film, literature, and visual art. Discuss iconic button designs that have become cultural touchstones and the ways in which buttons have been used to satirize, critique, or celebrate political figures and movements. Historical Significance Vintage political campaign buttons serve as tangible pieces of history, encapsulating the essence of past elections and the political climate of their time. Each pinback button carries a unique story, representing the ideals, values, and aspirations of the candidates and their supporters. Owning and wearing these buttons can evoke a sense of nostalgia and connection to the past, reminding us of the progress we've made and the challenges we've overcome. FAQs Q: What are vintage political campaign buttons? A: Vintage political campaign buttons are collectible items that were used to promote political candidates and campaigns in the past. They often feature slogans, images, or symbols associated with a specific candidate or party. Q: How can I identify a genuine vintage political campaign button? A: Genuine vintage political campaign buttons typically have a metal back with a pin for attaching to clothing. They may show signs of aging such as rust or discoloration, but these imperfections are part of their charm. Q: Where can I find vintage political campaign buttons for sale? A: You can find vintage political campaign buttons for sale at online auction sites, antique shops, collector's fairs, and specialized political memorabilia stores. Q: Are presidential campaign pinback buttons badge popular among collectors? A: Yes, political campaign pinback buttons are highly sought after by collectors due to their historical significance and unique designs. They often reflect the political climate and issues of the time. Q: What makes a campaign pinback button badge pin valuable? A: The value of a campaign pinback button badge pin can be influenced by factors such as rarity, the popularity of the candidate or campaign, and the overall condition of the button. Q: Can I wear vintage political campaign buttons or are they more for collecting? A: You can certainly wear vintage political campaign buttons if you choose to, but many collectors prefer to preserve them as part of their collection to maintain their historical integrity. Q: Are there specific themes or designs to look for in vintage political campaign buttons? A: Vintage political campaign buttons often feature patriotic themes, catchy slogans, candidate portraits, and symbols associated with political parties. Some buttons may also be novelty items reflecting humorous or satirical viewpoints.
Sep 18, 2020 
story Big Sale with Amazing Custom Sale Banners
Source Are you planning for a big sale? A sale banner has to be one of your ingredients. Custom sale banners that stand out With so many styles of custom sale banners out here, it should become clear why having the right one is so important for the particular message you want to convey. Think hard about what your sale banner design will communicate, what your brand is about, and how it will help you seal the deal with your clients. Don’t be afraid to get original custom sale banner just like the ones we’ve shared here. After all, the right one might just be what sparks the interest of a new customer! We offer great discounts and hundreds of free templates that will make your brand stand out. Let your creative self shine by displaying all your amazing ideas on a blank custom sale banner that you can customize with different designs and get a feel of what the final look will be.
Sep 29, 2020 
Story Black History Month: A Celebration in Must-See Graphic Designs
Every February we celebrate Black History Month to remember the multiple contributions renowned -and little known- members of the African American Community have made to the world. People like Martin Luther King Jr, Nelson Mandela, Rosa Parks and Harriet Tubman are remembered as iconic individuals. But also, it is a month for cultural events to highlight the best of the African American Culture. To commemorate the cultural side of this important month of the year, we have put together a Collection of various Graphic Design Projects from Behance.net to show you the most interesting Black History Month designs we could find. Milestones in African American History by Melissa Meyer Meyer’s design enhances different milestones involving Kansas University’s alumni from 1885 to 2009. Including Edward Williams, the first African American medicine graduate from KU and Bernardette Grey -Little, first female and African American Chancellor. Black History Month Typography by Carl Jeffers This inspiring typography made by Carl Jeffers includes people, values and events regarding Black History Month. The author describes it as “ An acknowledgement of all things Black History... Black Present, and Black Future .” Typography is a great way to make powerful statements. Notice how Jeffers highlights a few terms to make them pop out from the wordy design. We particularly love how the technique was cleverly used to highlight relevant cultural references, we can't pick a favorite but "one love" and "I Have a Dream" have special room in our history and hearts. Black History Month Event Poster by Clarence Edmondson Another great example of Black History Month designs. An invitational poster to one of the many events held around the country in February. I Have a Dream by Tim Grey An illustration of powerful icons of African American history. Black History Month Poster by Marie Walker The UK holds Black History Month in October. This is a poster from one of 2013 events. Black History Month Postcards by Dominic Martin-Manning Here are 3 postcards from a wonderful collection posted by Dominic Martin-Manning. Make sure to visit Dominic’s post to see the 21 postcards celebrating African American role models. (Truly a MUST-SEE!) I Am Poster by Monique Sterling Monique’s poster is a celebration of the self. We love the powerful positive message and the non-compromising aesthetics of the design. Black History Month Illustration by Ben Currie Currie’s illustration of equality was part of a Target exhibition. Black History Month T-shirt by Micah Boyd This is a unique way to celebrate Black History Month. Using wearables and fashion to make a statement. You can do the same with personalized t-shirt printing with your favorite quotes or a DIY design. Black History Month is an important cultural event that graphic designers should not leave aside. After all, it's the perfect opportunity to explore both creativity and the rich background our diverse culture has. Give yourself the opportunity to be a part of the artistic movement and show your work. Oh! And one more thing, make sure to watch CBS Black History Month 's video for more remarkable facts about Black History Month.
Feb 18, 2014 
story Boost Web Traffic Using QR Code Stickers With a Twist
As Smartphones continue to become part of our lives (even more), captivating mobile users is the permanent quest of marketers around the world. According to statistics reported by Smart Insights , there are 4 billion mobile phones being used around the world. Of those 4 billion, 1.08 billion are Smartphones and Americans spend an average of 2.7 hours a day on them. QR codes are a popular technique to boost website traffic through mobile devices. But the tricky part is, giving customers a reason to scan them. Looking at those numbers, two things come to mind: Businesses need to implement mobile marketing campaigns to reach their audience The campaign has to be creative enough to capture customers’ attention Let’s take sticker printing as an example, here are 3 creative ideas to turn a standard printing product into a high involvement marketing campaign. Launch a Sales Campaign Fact: 29% of mobile users would scan for coupons and discounts. Smart Insights As any other marketing initiative, QR codes need to be used correctly to produce positive results. In order to motivate people to scan your codes, offer a worthy reward to your target audience. For example, generous discounts or access to exclusive merchandise. To encourage repeat purchases, offer additional reward codes with new orders. Have in mind that larger discounts are not necessarily a guarantee for a successful campaign. More so if your brand is aiming for a high end perception. After all, when was the last time you found a 50% sale on luxury brands? There’s a reason why that doesn't happen too often (if ever). It is because it could hurt the exclusive image they project. Try driving customers to your website for a first look of your new catalog, stack up coupons for a volume purchase, participate in unusual campaigns, or any other idea that you think your audience would respond well to. Plan a QR Treasure Hunt Talking about making things interesting. Use personalized labels to keep customers wanting more. All you have to do is make your own stickers with clues for ongoing discounts, contests, social recognition, or fun games. Whichever style you choose, the most important thing is to talk the language of your target market. Use words and references they would pay attention to. Program the system to unlock new clues once the current one is solved. Or simply set a date for the new ones to come out. As small rewards, you can offer 10% discounts, gift cards, or branded merchandise. As for the final price, choose something that your customers would find hard to get on their own. Don’t forget to share the process in social media to motivate others. Guerilla Marketing Campaign Guerilla Marketing is the name of those unexpected items promoting a brand or business . It is an interesting technique for those with a limited budget, or in need of a fresh campaign. In keeping with our sticker printing idea, you can place QR codes around the places your target audience frequently visits. With guerilla marketing, it is not a great idea to make an obvious promotion. Your goal will be to drive them to your website, once there, they can browse at will. Let’s say you have a bookstore, you could place trivia questions around local coffee shops and parks. Your strategy will be encouraging readers to scan the QR code to find the answer. Once they do, they will in fact find the answer, but also a full display of your services. What to Remember Personalized labels are fully customizable, so the content of your QR code campaign will be 100% controlled by you. However, there are a few things you should have in mind for a successful marketing initiative: Avoid misleading information, it will drive customers away from you Plan your campaign and program it strategically to avoid mistakes Segment your audience and create content that will likely appeal to that group Create a multi-platform campaign. Think of the different devices people will use to access your website Create a database for future marketing efforts Are you ready to start creating your new QR campaign? Use your imagination and start reaching for website visitors. Remember that in a world where consumers are overwhelmed by advertising, it takes a creative campaign to get their attention. Print premium stickers and custom labels Leave a comment below and tell us what has made you scan a QR code before.
May 20, 2014 
story Box Subscription Companies: 10 Marketing Collateral Ideas
No matter the type of business you own, you need marketing collateral ideas to remain competitive. This is especially important for monthly subscription boxes because the print products you offer interest your potential subscribers. High-quality prints dramatically increase your professionalism and validly . Marketing professional or not, choosing which marketing collateral your business needs could be tricky – but we can help! We have compiled a shortlist of ten perfect print products to support the sales of your box subscription services. Perhaps these can help give your business the boost you were looking for! 10 Print Products to Help Your Box Subscription Company Stand Out We put together 10 marketing collateral samples from different industries so you can see how versatile custom print products are . If you already have a project, feel free to give us a call so we can suggest the most suitable formats! Brochures Start by planning a creative first impression for your product or service. Check our brochure options and put together a highly informative piece that speaks to your target audience. Your brochure can be distributed to potential customers to introduce your products in the most memorable way possible. Business Cards One of the greatest advantages of custom print products is that there are no rules to follow. You can literally use any format to fit your purpose. For example, business cards can be more than a tool for contact info exchange. Use them as promotional gifts, party invitations or even collectibles! The way you showcase your business in professional interactions is vital when it comes to establishing credibility through your marketing strategies. Your stationary should reflect your company’s brand using the same color, logo, style and fonts of your other collateral materials. Check our top-quality business cards to boost brand loyalty and awareness. Flyers Strategically-distributed and well-designed flyers are an effective way to promote your company. Try our custom one-page flyers to reach people’s doorsteps without breaking the bank. Presentation Folders Full-color presentation folders featuring your brand’s logo, social media handles, and colors are perfectly hold promotional material. This will not only make your potential subscriber happier, but it will demonstrate you are professional and organized. Letterheads Custom printed letterheads featuring your box subscription business’s return address and name are wise investments. Every business needs to mail things, from invoices to sales pitches, and using letterhead gives you authority. If your company often launches mail campaigns, it’s smart to have professionally-printed stationery like what we offer. Postcards Direct mail postcards perfectly place your company’s message in the right spot: directly into potential subscribers’ hands. For us, the biggest advantage of custom postcards as marketing collateral is they keep your brand in people’s minds. This is done through repetition – each postcard sent out reinforces subsequent mailings. Remember, don’t worry if you get little response at first – just keep at it! Calendars In today's technology-driven society, many people still use calendars to stay on schedule. By distributing free branded calendars to your subscribers, they will be reminded of your brand daily. As a box subscription business owner, be sure to always brand what may have an intrinsic value. Banners For thousands of potential subscribers to see your message, eye-catching banners are perfect! Custom printed banners let you be seen by a huge number of people. And, when your business sponsors events that target your ideal subscriber, that is big revenue potential. Catalogs POS displays are an easy way to give your branding efforts a major overhaul. Leave custom printed catalogs in clever spots where potential subscribers can pick them up to take home or share. To provide great exposure for your brand, make sure your catalogs beautifully present everything your box subscription company offers. Envelopes In addition to stationery items like business cards and letterheads, your company’s corporate identity package must include branded envelopes. This way, when you mail correspondence to customers, they will see your branding efforts and your message will be reinforced. We hope this information comes in handy. To ensure consistency, keep in mind that you must be cohesive throughout your marketing collateral. This will exponentially boost your business’ credibility. Try these ten print marketing collaterals and get the most out of your print campaign! Remember you’ll get 30% OFF your first order just by signing up with 4OVER4.COM !
Nov 8, 2016 
story Branded Holiday Gifts: What to Get This Year
If you still haven’t figured out what to send customers and clients for the holidays, don’t worry we have a list of ideas that will get you out of the bind. Thank people for their patronage with memorable gifts for a lasting impression. Christmas gift giving is an activity that most companies get involved in every year. If you want your business to rise up beyond what your competitors offer their clients, then do something different. Branded holiday gifts will take your marketing message right into the New Year. Don’t waste this opportunity on chocolate-dipped pretzels, no matter how delicious. Corporate holiday gift-giving gives you a chance to truly enhance your brand with other, one-of-a-kind, yet affordable alternatives. Check them out: Branded Wine Bottles What says Holidays more than wine or bubbly? There’s nothing more festive than tasty wine. A branded wine bottle is a great idea for the holidays, not only will it make your clients happy, but it’s a great opportunity to showcase your brand. You can get your choice of wine starting at $9.99 on Amazon . Then get your very own custom made wine labels to make it unique. It's as cool as it sounds, just look at this fab example: [caption id="attachment_6583" align="aligncenter" width="600"] Image Credit: BRND WGN corporate gift to clients in 2011. On Behance: https://on.be.net/136HQCj[/caption] The folks at BRND WGN made this in 2011 and it was as hip then as it is now. You can be fancy like them and get hang tags or bottle neck hang tags and a wine box to boot (not as expensive as that wooden one though!). Their campaign "have a drink on us" was a success. You can do the same. Be that guy. [caption id="attachment_6584" align="aligncenter" width="600"] Image Credit: BRND WGN corporate gift to clients in 2011. On Behance: https://on.be.net/136HQCj[/caption] Branded Calendars The season's go-to, and for a reason. A branded calendar is a great option for holiday gifts; it’s something useful that you can give your clients that they can keep year-round. A gorgeous calendar makes sure that they’ll be looking at your logo and thinking about your company month after month -even if subconsciously. The trick is making it attractive. If you own a flower shop instead of the typical arrangement think a little outside the box. Make it something that you would like on your wall. You can choose a theme that best suits your company, there are no limitations! At 4OVER4.COM, we have saddle stitched and wire-o calendars, with the months already set up for you . Just look at this beautiful example, breathtaking: [caption id="attachment_6585" align="aligncenter" width="600"] Image Credit: Paul Chmielowiec and Petal+ Leaf collaboration. On Behance https://on.be.net/1vXgFQZ[/caption] Candy-Filled Branded Mugs It's not about re-inventing the wheel - it's about making it look good. We already know what works, why not use it? Cater to your clients’ sweet tooth (and coffee obsession) by giving them a personalized coffee mug with your company logo -but in an unobtrusive and fun way. Personalized mugs are unique and memorable. Order a personalized coffee mug with a beautiful design like this penguin. Who wouldn't want to sip hot chocolate or tea from this guy? These are hand painted, but they're truly inspiring: imagine your logo on the other side and a heap of holiday candy from the local store inside. YUM! [caption id="attachment_6587" align="aligncenter" width="567"] Image Credit: Lisbel Gavara for Margallo Shop. On Behance: https://on.be.net/1qYd49H[/caption] Branded Tote Bags Give your clients something that they’ll actually use.Tote bags are great because they are practical, can be used year-round and are also fashionable--the perfect marketing tool! Get yours here . Again, it's all about the design. This is a hand painted totebag, but the same effect can be achieved with professional printing. [caption id="attachment_6589" align="aligncenter" width="594"] Image Credit: Valeria Uehara on Behance https://bit.ly/1pVFMYK[/caption] Branded T-Shirts A personalized t-shirt can make anyone’s day! Why not put a smile on your clients’ faces with cute t-shirts showcasing whimsical characters or cool variations of your logo? Make sure to go for high-quality t-shirt printing in order to impress clients with the best t-shirts out there. This design made for the up and coming brand "Salty and Swell" is a simple yet attractive example of what you could do. The great thing about printed Tees is that they can be ambassadors for your brand and almost always find a way into your customer's life. To present them in a more interesting way roll them up and secure them with ribbons. Add a hang tag and a postcard with a holiday message. Order here. [caption id="attachment_6590" align="aligncenter" width="600"] Image Credit: Kurt Hanson for Salty and Swell Lifestyle Brand. On Behance: https://bit.ly/1nNmUmP[/caption] Branded Key Chains Customized key chains keep your company logo on the mind of your clients everywhere they go. They're inexpensive and can be ordered by the bulk, send them along a postcard or greeting card with a message that talks about the direction of your business and how important they are to that goal. Include a coupon to your most coveted item and turn it into a potential sale. With a variety of options to choose from, you can easily create the perfect holiday gift to showcase your brand every day, year-round! What about you? Have you ordered your company’s branded holiday gifts for this year? If not, what are you waiting for? Put a little thought into it and get your customers one-of-a-kind gifts that will create a memorable, long- lasting impression!
Dec 9, 2014 
Story Branding Through Business Envelopes Done Right (10 Examples!)
Image is everything! Or at least it is in graphic design... If you want prospective clients to take notice of your business , making an unforgettable first impression speaks volumes about who and what you are. For many businesses, successful branding starts with beautifully designed and printed business envelopes . This may be a digital age, but the majority of meaningful correspondence is still received through traditional mail. Opting for printing custom business envelopes gives your business a more professional and polished appearance. Branding your business envelope ends up being as crucial to the success of your product as your logo and packaging; people tend to appreciate more an interesting bag and a cool-looking box than just a plain one and the same happens to envelopes! Your business envelope design cues consumers into the personality of your company . Are you hip and trendy? Elegant and sophisticated? The design and paper selection says it all! To get you inspired, we compiled 10 examples of business envelopes that we love for printing experiments and forget-me-not branding. Set your sights on these amazing designs: 1 Reduro Branding Why we love it? Bold statement, bright colors and simple -dare we say cheap- printing with million-bucks-looking results. 2 Belinda Love Lee's Envelope Set Why we love it? It's too cute to function. Also the absolute adorbs -vibe it has, does not take away from the hand-crafted yet sophisticated feel of the envelopes. (Hint: a simple brush set can achieve the same effect on professionally printed recycled paper) 3 Mock Up by Yogurt86 Why we love it? Minimalist design that packs a punch. 4 Carlos Violoria's Branding Mock Ups: Why we love it? Placing a bold logo in a corner keeps printing costs down without sacrificing the punch or wow factor. 5 . - AL MARWA Boutique Hotel 6. - Leonardo Zakur's CMPLAIN Why we love it? Cool and modern. Bold red with flat design logo = WIN 7 . - Nadya Bratt's Complete Branding: Why we love it? Cohesive branding with unexpected business envelopes. You definitely want to read what's inside that! 8. - Diego Ornato's Personal Branding: Why we love it? Apart from the fact that "back in black" is ringing in our ears the texture of the paper + logo make a stylish combo. 9. - Mobilaris' Branding: Why we love it? Breath of fresh air in the form of geometrical blocks of color. Earthy and modern at the same time. 10.- Perspective Stationary: Why we love it? It's an interesting use of pink in design, plus the two options offer quite the contrast. These 10 designs are just the tip of the iceberg. There is a plethora of beautiful and unique envelopes on the web to encourage you to print business envelopes that tell your story. (We love scouring Behance for that!) Don’t overlook an opportunity to promote your brand! Have an out of this world business envelope concept? Bring it to life and print it with us !
Mar 3, 2014 
story Bright and Stunning Custom Banners for the Best Exposure
Banner Printing Large format printed banners can be seen from far due to its larger than life imagery and installation at a height, which makes it the best way to promote your brand and products. With so many styles of custom banners out here, it should become clear why having the right one is so important for the particular message you want to convey. Think hard about what your custom banner will communicate what your brand is about and help you seal the deal with your clients. Don’t be afraid to get an original banner design just like the one we’ve shared here. After all, the right one might just be what sparks the interest of a new customer! Custom Banner Designs Let your creative self shine by displaying all your amazing ideas on a blank custom banner template that you can customize with different designs and get a feel of what the final look will be.
Feb 23, 2021