Sales Sheets

Custom Sales Sheet Options

Four decisions make the sheet. Each one is covered in full further down this page.

• Size. Five sizes, starting at the standard 8.5" x 11" letter and running up to a tall 11" x 25.5", plus a custom size up to 11" x 26". Covered under What sizes do sales sheets come in?
• Stock. Nine materials, from 70# uncoated text that takes a pen to waterproof 8mil and 15pt synthetic plastic that will not tear. Covered under What paper stocks and finishes can you choose?
• Finish. Full color on the front with a blank back, or full color on both sides, left Standard or sealed with a High Gloss UV Coating. Covered under What paper stocks and finishes can you choose?
• Quantity. Sets start at 50 sheets for $75.80, about $1.52 a sheet, and the unit price keeps falling as the run climbs to 25,000. Covered under How much do sales sheets cost?

Folding, perforating and hole punching sit on top of those four, and they are set out in their own section below.

What is a sales sheet?

A sales sheet is a single-page marketing document, usually 8.5" x 11", that lays out one product, service, or offer in full color. At 4OVER4.COM it prints on one or both sides in 5 sizes, from 8.5" x 11" up to 11" x 25.5", on any of 9 materials, with the size, ink, finish, folding, and turnaround all set in the live configurator.

Think of it as your pitch on paper. The single page does the talking when you are not in the room, so it carries the headline, the proof, the specs, and the call to act in one clean layout. You set front-only or double-sided printing with 4/0 or 4/4 ink, pick your material, choose the size, and the price updates live as you go. If you want a premium look on the same page, the Metallic Sales Sheets print on a shimmer stock, and the Kraft Sales Sheets bring a natural brown-paper feel.

The size to start from is 8.5" x 11", the standard letter sheet. It drops into a sales binder, slides into a folder pocket, folds in three for a business envelope and reprints on any office printer your customer owns, which is why most sales sheets never leave it. Go taller, up to 11" x 25.5" or a custom 11" x 26", when the sheet has to fold down into panels or carry a full product table without shrinking the type.

Pick a different product when the job is genuinely different. A flyer is the cheaper choice for a high volume handout that gets read once and dropped, since nobody files a flyer. A rack card is what to print when the piece has to stand up in a countertop or wall display rather than lie flat in a binder.

The nine materials cover four different jobs, and most buyers order custom sales sheets on more than one of them for the same product line.

• Counter handout. 70# uncoated text is the lightest of the nine and takes a pen, so a rep can write a price or a name on it across the counter. 100# gloss or silk text gives product photography more depth for the same easy stack.
• Mailed leave behind. 80# gloss cover and 100# silk cover hold their shape through a mail run and still feel like something worth keeping when they land on a desk rather than in a recycling bin.
• Sales binder insert. 14pt gloss cover and 14pt recycled uncoated cover are stiff enough to be pulled out of a binder every week without curling, and the recycled option is the one to reach for when the buyer asks what the sheet is made of.
• Shop floor and outdoors. Waterproof 8mil and 15pt synthetic plastic do not tear or pulp, which is what a spec sheet needs beside a machine, in a warehouse or at an outdoor demo.

Finish goes on top of the stock. Leave it Standard, or add a High Gloss UV Coating when the sheet is handled daily and the colors need to stay sharp under fingerprints.

What sizes do sales sheets come in?

Sales sheets come in 5 set sizes: the standard 8.5" x 11" letter, 8.5" x 14" legal, 9" x 12", 11" x 17", and a tall 11" x 25.5". You can also set a custom size up to 11" x 26", so the sheet fits the amount of copy and imagery you need to show. All 5 sizes, both finishes, and the full material list are grouped below exactly the way the live configurator presents them, so you know what you can change before you change it.

Start with the 8.5" x 11" letter, the classic one-page sell sheet that slides into any binder, folder, or standard mailer. Step up to 8.5" x 14" legal when the copy runs long, or reach for 9" x 12" and 11" x 17" when a spec sheet needs room for tables, photos, and a full feature list. The 11" x 25.5" is built for a long fold-out that opens into a full story. Need an exact trim? Set a custom size up to 11" x 26" in the configurator, and the price follows the size you pick.

What paper stocks and finishes can you choose?

4OVER4.COM offers 9 materials for sales sheets: 70# uncoated text, 100# gloss text, 100# silk/matte text, 80# gloss cover, 100# silk/matte cover, 14pt gloss cover, a 14pt uncoated cover with 30% post-consumer recycled content, plus 8mil and 15pt synthetic plastic. Finish is Standard or High Gloss UV Coating, and ink prints 4/0 front only or 4/4 on both sides.

Match the material to the job. The lighter text weights, 70# uncoated and 100# gloss or silk text, keep a mailer or handout cheap and easy to fold. The cover weights, 80# gloss, 100# silk, and 14pt gloss, give a leave-behind real stiffness so it survives a sales bag. The 14pt uncoated cover carries 30% post-consumer recycled content when a greener spec matters, and it takes a pen if reps write on it. When a sheet lives outdoors, in a warehouse, or on a job site, the 8mil and 15pt synthetic plastic are waterproof and tear-resistant. Finish it Standard or add a High Gloss UV Coating to make photos and logos snap.

Can you fold, perforate, or hole-punch a sales sheet?

Yes. Sales sheets support 10 folding options, including a half fold and a trifold, an optional tear-off perforation, and a three-hole punch in a 1/4" or 5/16" hole size for binders. You can also bundle the finished sheets into stacks, all set in the live configurator.

A sales sheet does not have to stay flat. Add a half fold or a trifold, one of 10 folding choices, and a single page becomes a self-mailer or a brochure-style handout. Add a perforation and the bottom of the sheet turns into a tear-off reply slip, coupon, or order form the reader keeps. Choose the three-hole punch, in a 1/4" or 5/16" hole, and the sheet drops straight into a 3-ring sales binder or a product kit with no punch of your own. When you order for a whole team, bundling groups the finished sheets into tidy stacks so they are ready to split and hand out.

Who Orders Custom Sales Sheets

Distributors. One sheet per line item, printed on 14pt cover, hole punched and dropped into the binder a rep carries. When a manufacturer changes one spec, only that sheet gets reprinted instead of the whole catalog, which is the reason the format survives.

Real estate teams. A property sheet is printed the day the listing goes live and set out at the open house, so it is usually a short run on 100# gloss text with the photograph across the top and the agent details at the foot. Rush production matters more than unit price here.

Equipment dealers. Spec sheets live where the machine lives. Waterproof 8mil or 15pt synthetic plastic survives a workshop floor, rain at a demo day and hands that are not clean, and it stays readable after all three.

B2B reps. The leave behind after a meeting. Full color on both sides, 8.5" x 11" so it slides straight into a folder pocket, and enough copies for the people who were not in the room.

How much do sales sheets cost?

Sales sheets start at $75.80 per set of 50, about $1.52 a sheet, and the per-sheet price keeps dropping as the quantity climbs toward 25,000. A 500-sheet run is $207.60, roughly $0.42 each, 1,000 sheets run $240.55 at about $0.24 each, and a 6,000-sheet run is $532.72, down near 9 cents a sheet. There are 25 quantity tiers in all, so a cheap sales sheet really comes down to how big a run you order. So how many do you actually need? Drag the slider below to set your count and watch both the set total and the true per-sheet cost update live, and find the point where one more step up barely moves the budget.

How do sales sheets compare to the rest of the range?

Sales sheets are the value pick when you want a clean full-color page at any run size, but they are not your only move. If you are weighing a premium shimmer, a natural kraft look, or a staggered-cut set, it helps to see the trade-off in plain numbers. The chart below lines up sales sheets against their closest siblings, the Staggered Cut Sales Sheets, Metallic Sales Sheets, and Kraft Sales Sheets, so you can compare the starting price on each before you choose.

How fast can you get sales sheets printed?

Sales sheets print on a 3 business day standard turnaround, and when a date sneaks up you can move that to 2-day, Next-Day or even Same-Day production. Each step buys back time for a set percentage on top of the base price, so you only pay for speed when you actually need it. Same Day orders need to be approved by noon EST to ship that day. And 99.8% of 4OVER4.COM orders land on time, with 82% shipping early, so you are not gambling on the date of a pitch or a mailing.

See the Rest of Our Marketing Materials

Sales sheets are one stop in a much larger lineup, and you can scan the full print product range any time. If a premium stock, a natural kraft finish, or a staggered-cut set would serve you better, the rest of the sales sheets printing family is one tap away. Each option shows its own starting price and links straight to its product page, so finding the right fit takes seconds.

Print Your Sales Sheets Today

At 4OVER4.COM, quality comes first, and it is backed by a satisfaction guarantee and 25+ years of printing since 1999. Whatever size, material, or finish you pick, these sales sheets are built to carry your full pitch on a single page and earn a real read. Need them before a launch or a mailing? Same-Day production keeps you covered. Print your sales sheets today.