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Emma Davis, 4OVER4 print production voice (illustration)
Emma Davis Print Production Specialist at 4OVER4.COM

Emma is our prepress and print production voice, built from the knowledge of our production team, with over 20 years in printing.

Question

What file format should I use for POS print files?

Answer

Submit point-of-sale artwork as a press-ready PDF. PDF locks in fonts, images, and layout so the printed piece matches what you designed, and it is the easiest format to set up correctly.

  • Resolution: 300 DPI at final size for crisp text and images.
  • Color mode: CMYK, not RGB, so colors print as expected.
  • Bleed: 0.125" on all sides so edges trim cleanly.
  • Fonts: embed or outline them to prevent substitution.

Whenever a digital proof is available, review it before production starts. Catching a typo or color issue on the proof is far cheaper than reprinting a full run.

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