“The shelf talkers and counter displays transformed our boutique's front table. Foot traffic actually stops to read them now, and the cardstock is rigid enough to stand on its own.”
Retail And Point Of Sale Printing Collection
Shop retail point of sale printing: counter cards, table tents, coasters, and rack cards on 60+ stocks. Boost impulse sales. Order today.
5 products available
★ 4.9/5 from 4,900+ Reviews • 110% Price Match • Free ProofsWatch the stories
Retail and Point of Sale Printing at a glance
- The collection spans five core POS formats, Counter Cards, Table Tents, Drink Coasters, Header Cards, and Standard Rack Cards, printed on more than 60 paper stocks.
- Many POS items start at just 25 pieces, so you can test a display idea without a large commitment, and per-unit pricing drops as quantity rises.
- Select products offer same-day production, with standard turnaround of 3 to 5 business days.
- Gloss, matte, and soft-touch lamination plus UV coating let you match finish to placement and cut glare near bright windows.
- The loyalty program earns coins on every order that you can redeem toward future retail signage.
Watch Printing for Retail and Point of Sale Businesses in action
Real product walkthroughs from across the category. 5 videos to explore.
What Retail and Point of Sale Printing Covers
Retail point of sale printing is every printed piece a shopper sees in or near your store, from the counter by the register to the shelf edge and the display table. Each item has one job. It nudges a buying decision at the moment it happens.
The pieces stay small and specific on purpose. A cafe wants a countertop tent for a seasonal drink. A boutique wants a card that promotes gift cards at checkout. A grocery aisle wants a talker for a new launch. This collection gathers the formats that do that work.
The Products in This Collection
You'll find five core POS formats here: Counter Cards, Table Tents, Drink Coasters, Header Cards, and Standard Rack Cards. Counter Cards and Table Tents sit at eye level near the register and carry a single promotion. Header Cards finish the top of a product display. Standard Rack Cards give customers a handout to pick up and take. Drink Coasters turn a bar or table surface into branded space.
Every format prints on premium stock with color-accurate output, so the piece looks sharp under store lighting and holds up to daily handling.
Matching Materials to Where Each Piece Lives
Start with placement. Counter-level items like Counter Cards and Table Tents get bumped and moved all day, so heavier 16pt or 32pt cardstock keeps them standing without a holder. Thinner stock won't last a week at the register.
Pieces near a window need protection from sunlight, which fades uncoated prints fast. 4OVER4.COM offers gloss, matte, and soft-touch lamination, plus UV coating, so you can match finish to the spot and cut glare where the light is bright.
How Retailers Actually Use These Pieces
The right mix depends on your store and your customer flow. Boutiques and pop-ups lean on Counter Cards for impulse buys and Table Tents to feature a product. Restaurants and cafes use Table Tents for seasonal drinks and Drink Coasters that keep the brand on every table.
Salons and service shops put Standard Rack Cards near the retail shelf and Counter Cards at reception to remind clients to rebook. At a trade show or expo, the same pieces turn a booth into a working storefront.
Keeping Your In-Store Branding Consistent
Mismatched signage reads as careless. Your POS pieces should share one palette, one set of fonts, and one visual language from the door to the checkout. Order everything in a single batch and the color stays consistent across every piece.
Because promotions change often, design the system so single pieces swap out fast. Keep frame and holder sizes steady across the store, and a new sale just means printing fresh inserts.
Wally helps you pick the right POS piece
Match the format to where it lives in your store.

Wally lines up the popular formats in this collection, Counter Cards, Table Tents, Drink Coasters, Header Cards, and Standard Rack Cards, so you can see them next to each other. Match the piece to where it sits and the promotion it carries, then order it in one batch for consistent color across your store.
Why Retailers Print With 4OVER4.COM
Retail moves fast, so your print partner has to keep up. 4OVER4.COM has printed for more than 150,000 businesses since 1999, with over 60 paper stocks to match weight and finish to every spot in the store.
Speed protects your promotion window. 4OVER4.COM delivers 99.8% of orders on time and ships 82% early, so displays arrive before the sale starts. Every order includes a free digital proof, and the loyalty program earns coins you can put toward the next signage run.
Printing for Retail and Point of Sale Businesses pricing at a glance
Tap any card to open the full pricing infographic. 5 guides across the category.
Retail and Point of Sale Printing FAQ
What products are in the retail and point of sale collection?
This collection covers Counter Cards, Table Tents, Drink Coasters, Header Cards, and Standard Rack Cards. In short, any printed piece made to live in or near your store and influence a purchase at the moment it happens.
What paper stocks and thicknesses work best for POS pieces?
For counter pieces that need to stand on their own, 32pt cardstock is rigid enough to hold its shape without a holder. Thinner 16pt costs less and works well inside acrylic holders. With more than 60 stocks available, you can match weight and finish to each placement.
How fast can I get my retail POS materials?
Select products offer same-day production, and standard turnaround runs 3 to 5 business days. With 99.8% on-time delivery and 82% of orders shipping early, displays usually arrive ahead of schedule.
What finishes are available for point of sale printing?
You can choose gloss, matte, or soft-touch lamination, plus UV coating for extra protection. Matte finishes cut glare on pieces placed near windows or bright lighting.
Is there a minimum order quantity?
Minimums vary by product, and many POS items start at just 25 pieces, which makes it easy to test a new display concept. Per-unit pricing drops as quantity increases, so ordering for several locations in one run saves money.
How should I set up my print files and proofs?
Submit press-ready PDFs at 300 DPI, in CMYK color mode, with 0.125 inch bleed on all sides. Every order includes a free digital proof so you can catch any issue before printing starts.
Related reading
What customers are saying
Verified feedback from real 4OVER4 buyers.
“For our sneaker shop we ordered window clings and hanging signage for a weekend sale. Bright, punchy, and up on the glass in under five days.”
“Running three gift stores, I reorder price tags and danglers constantly. Consistency batch to batch is what keeps me here; the red never drifts pink like my last vendor.”
“Point-of-sale posters looked sharp mounted at the registers. Shipping tracking updated a bit slowly on their end, though the box still beat my sale date.”







