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Emma Davis, 4OVER4 print production voice (illustration)
Emma Davis Print Production Specialist at 4OVER4.COM

Emma is our prepress and print production voice, built from the knowledge of our production team, with over 20 years in printing.

Question

Important Things to Know about Edge Painted Cards

Answer

Edge painted cards take a thick, uncoated stock and apply a band of color to the exposed edges, creating a striking frame around the card. Before you set up your artwork, there are a few characteristics of the process worth knowing so the result matches your expectations.

  • Color may bleed slightly onto the surface of the card. This is most apparent on white cards, where any transfer shows more clearly.
  • Edge paint is a hand-applied, artisanal finish, so tiny variations in coverage from card to card are normal.
  • The effect stands out most on thick stocks, where there is more edge surface to carry the color.
  • Design with the painted edge in mind and keep critical text and logos away from the trim so nothing is lost to the color band.

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