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Jordan Kim, 4OVER4 labels, packaging and sustainability voice (illustration)
Jordan Kim Labels, Packaging & Sustainability Editor at 4OVER4.COM

Jordan is our labels, packaging and sustainability voice, built from the knowledge of our production team, with over 20 years in printing.

Question

How many words should be on a car magnet?

Answer

Less is more. A driver sees your car magnet for only three to five seconds, so keep the message to seven words or fewer plus your contact details.

  • Include: your business name, one short service descriptor, and a phone number or website.
  • Keep it to: seven words or fewer on the headline.
  • Leave out: long taglines, service lists, and fine print that vanish at speed.
  • Design tip: big, high-contrast type reads far better than a crowded layout.

Treat it like a billboard on wheels: one clear message and an easy way to reach you.

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