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Emma Davis, 4OVER4 print production voice (illustration)
Emma Davis Print Production Specialist at 4OVER4.COM

Emma is our prepress and print production voice, built from the knowledge of our production team, with over 20 years in printing.

Question

What does it cost to hand out cards legally?

Answer

Your budget splits into two parts: printing the cards and reaching people with them. Printing is the fixed cost, and larger runs drop the price per card sharply. Distribution cost then depends entirely on the channel you choose.

ChannelTypical cost
Community boards and event handoutsFree to low
Networking eventsAbout $20 to $100 per event
Direct mailPostage plus list or targeting fees
Solicitation permits, where requiredTypically $25 to $100 per year

Skip windshield flyers and mailbox stuffing entirely, since both risk fines, and confirm local rules before you distribute. For most small businesses, 500 to 1,000 cards on a quality stock costs less than a single fine for illegal placement, quantity pricing drops sharply at higher tiers, and buying enough in one run means you ride out a full campaign without a costly rush reorder. Budget for a solid print run first and pick lawful channels that fit your audience.

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